Tim Hortons is a popular coffee chain in Canada (and elsewhere in the world). And every year, similar to other coffee chains, they adopt special Christmas/holiday cups. In the early 2000s, the designs they used were from an illustrator by the name of Gary Alphonso. His work can be found, over here. Today, his cups and other packaging designs are considered vintage. And so if you search online, I'm sure you can find someone reselling them.
Here's what the cups look liked:
And here's what this illustration looks like unrolled:
It's a romantic notion of winter. There's kids making a snowman. People skiing and walking with snowboards. People drinking beverages (presumably from the nearby Tim Hortons) while being pulled on horse-drawn sleighs in a large public space. And in the background, there's a mixed-used main street with Tim Hortons naturally at the center of it. It's a kind of ideal winter moment. But to what extent is this a fantasy?
According to the 2021 Canadian Census, approximately 78.4% of the Canadian population living in our 11 largest CMAs (census metropolitan areas) lived in a suburb. Only about 21.6% lived in an urban core (either a downtown or an inner ring). So for the majority of Canadians, it is statistically probable that this an uncommon winter scene (never mind, for a second, the horses and stuff). A more likely scenario might be a suburban Tim Hortons with a drive-thru window.
I find this ironic. I find it ironic that the places we yearn to visit on vacation and the places we romanticize on coffee cups tend to be different than the ones that the majority of Canadians choose to live in. In fact, if you ask people across North America (this is a survey covering the US), the majority often say that they would prefer to live in a community where the houses are further apart and where you need to travel/drive to things.
Is it because we all just like fantasies on our coffee cups, or could it be that we've simply forgotten how to build walkable mixed-use communities?
Images by Gary Alphonso via i2i Art
